One of the most popular ways to make money from your blog is through affiliate marketing. It enables you to supplement your blog’s monetization strategy with a continuous cash stream. We’ll explain how affiliate marketing works and how to get started right away in our beginner’s guide to affiliate marketing.
What is Affiliate Marketing and How Does It Work?
Affiliate marketing is defined as a referral arrangement in which an online merchant (advertiser) pays you a commission when customers buy a product through your referral link.
Affiliate marketing works on a CPA (cost-per-acquisition) or CPL (cost-per-lead) basis, unlike other ad types that pay based on clicks or views. To put it another way, you only get paid when someone takes action (i.e buys the product or signup for a free trial).
Affiliate networks give out far bigger fees to publishers than Google AdSense or other sorts of ads because there is less risk for the advertiser.
A more hands-on approach to affiliate marketing is required. You must find a product or service that will be beneficial to your users. Then you must carefully include it in your blog articles and other sections of your website so that customers can buy the product using your referral link.
What Is Affiliate Marketing / Tracking and How Does It Work?
To begin, you must first identify a company or product that you wish to advertise. You must choose a product or service that you believe will be related to the theme of your blog and valuable to your readers. The product or business you select will be referred to as a ‘Merchant.’
The next step is to join the company’s partner program and form a partnership with them. This qualifies you as an ‘Affiliate.’ Some businesses also utilize terminology like colleagues, partners, and so on.
You will be given a unique affiliate ID once you have joined their partner program (also known as Affiliate Program). This affiliate ID must be used in all affiliate links that you place on your website to promote the product.
You can advertise the product by writing detailed product reviews, recommending it in your articles, running banner ads, sending out an email newsletter, and more. Your unique ID will be used to track all traffic you deliver to the merchant’s website.
You will be paid a commission after a user makes a purchase. When your profits reach a certain threshold, usually 45–60 days, you will receive your payment.
How to Begin an Affiliate Marketing Business
To begin, make sure you’re utilizing the correct blogging platform and that affiliate marketing campaigns are permitted on your website.
If you use WordPress.com, for example, there are some limitations on the products and services you can link to.
If you have a self-hosted WordPress.org website, on the other hand, you can add any affiliate link you want and manage your affiliate campaigns effectively.
If you don’t currently have a website, you can get started right away.
Then, by including a disclosure page, you must inform your users about how you make money from your website. Please feel free to use WPExpertPro’s disclosure page as a template.
These are some of the essential pages for any WordPress blog. They will not only protect you from future legal concerns, but they will also help you create trust with your audience.
Identifying and Promoting Affiliate Products and Services
As an affiliate, you can locate products and companies to work within a variety of ways. Here are some of the simplest methods for locating products to market.
1. Become an affiliate for products you’re already familiar with.
To begin, consider the products and services you now use and find valuable. This makes it simple for you to persuade your users to buy the product because you already know the benefits and drawbacks.
Then, go to the product’s website and look for terms like “affiliate program,” “partners,” or “affiliates.” Many businesses actively seek affiliate marketers to promote their products, which is why they include a link to their affiliate page in the footer of their website.
2. Look for things that other blogs suggest.
Looking at other blogs that are similar to yours is another way to find things. Many comparable blogs that make money through affiliate marketing may be found online.
How do you know they’re pushing affiliate stuff, though?
First, look for their website’s obvious and immediately detectable banner adverts. If you move your cursor over the banner ad, a link will appear in the status bar of your browser.
In most cases, this link will include an affiliate ID. Merchants can use Affiliate ID to see which affiliate partners are providing the traffic and sales.
These links may appear to be internal, but when you click on them, they will send you to a product page that has the affiliate marketer’s ID. Similar affiliate links can be found throughout their material.
3. Become a member of larger affiliate networks
Joining affiliate networks is another approach to locating things to market. These platforms serve as a go-between for affiliate marketers and retailers.
You’ll see that many of the items and businesses with whom you’d like to collaborate already use an affiliate network. This allows you to rapidly identify a large number of products to promote on your website.
4. Make Contact with Businesses
You can just ask them via email if you want to advertise a product but can’t locate any information about their affiliate program.
It’s possible that some businesses aren’t actively promoting their affiliate programs. They can invite you to join their affiliate program if they have one.
What are Affiliate Networks and How Do They Work? Why Should You Join Them?
Affiliate networks provide as a link between affiliate marketers and retailers (companies that want to sell their products).
They offer their platform as a service to merchants, allowing them to list their products, track affiliate traffic, manage affiliates, and issue payouts.
They provide an easy-to-use platform for affiliate marketers to browse for items, join up as an affiliate, and track campaign performance and earnings.
Should you join any affiliate networks?
Join affiliate networks that offer the products you’d like to market. For different products, you can join multiple affiliate networks. All of the above networks, as well as a few more, are used by us.
Check the network program policies regularly. You could also look into the program policies of certain products and merchants. This will provide you with a comprehensive picture of your earnings, payments, bonuses, and other benefits.
Tips for Increasing Affiliate Marketing Earnings
Now that we’ve covered the fundamentals, let’s look at some more strategies for making money with affiliate marketing.
1. Select high-quality products and businesses to promote.
You don’t influence the future of the items you recommend as an affiliate marketer. As a result, you must ensure that you are promoting only the highest quality products from trusted companies.
The most effective approach to do so is to recommend items and services that you have personally used. Feel free to contact them for further information if you wish to recommend a product that looks useful.
Most organizations will gladly grant you a free account or copy to review/test their product or service if you ask properly.
2. Provide content that is both useful and valuable.
Affiliate links and banners can be placed anywhere on your WordPress site. Adding links, on the other hand, will not persuade your users to purchase the products.
You must persuade your users by providing relevant and useful information about the product. Many affiliate marketers accomplish this through writing in-depth product reviews, video reviews, product comparisons with benefits and drawbacks, and other methods.
3. Keep in mind who you’re writing for.
When selecting a product, keep your website’s audience and their interests in mind. If you run a fashion blog, for example, you’d want to promote fashion accessories, apparel, and other comparable things that your readers would be interested in.
You must also ensure that you are not merely recommending things for the sake of bigger commissions. If a person purchases a product based on your advice and finds it to be ineffective, they will no longer believe your recommendations.
WordPress Affiliate Marketing Plugins and Tools
You’ll be promoting a variety of things as your blog expands. This will make managing all of your affiliate links, banners, and adverts on your website more complex.
Fortunately, there are some fantastic affiliate marketing tools and WordPress plugins available to assist with management.
As your site expands, manually adding links to your content gets increasingly complex. Every time you mention the product, you’ll have to copy the URL with your affiliate ID and put it into WordPress.
ThirstyAffiliates can assist you with this. It’s a WordPress affiliate link management plugin that makes it simple to add affiliate links.
It also allows you to convert long affiliate links into more user-friendly cloaked beautiful links.
ThirstyAffiliates also has the possibility of replacing keywords with affiliate links automatically, which can help you dramatically increase your affiliate revenue.
The greatest WordPress ad management plugin, AdSanity, is a must-have for any affiliate marketer’s toolkit. It allows you to create banner advertising directly from your WordPress site and manage them all from one place.
AdSanity makes it simple to include advertisements in your WordPress posts, pages, and sidebar widgets. It can also be used to control third-party adverts such as Google AdSense ads and banners.
The finest Google Analytics plugin for WordPress is MonsterInsights. It enables you to see where your visitors come from and what they do while on your site.
It also allows you to use Google Analytics to track your outbound affiliate links. This allows you to see which affiliate links are being clicked the most and identify any changes that have gone unnoticed.
We hope that this beginner’s guide to affiliate marketing helped teach you how to become an affiliate marketer.